Use your phone to see what a new couch might look like in your living room.
YOUReality says its application answers the question, “What will this look like in my home?”
The company says online shoppers can see realistic 3D simulations overlayed “in their own spaces” with its Online Retail Visualization tool.
The “life-like 3D models in a photo of their own home environment” provide a realistic view of what the object will look like, the company says, with the ability to position the item (maintaining correct dimension and perspective) and change colors, styles, sizes and textures of the 3D object while viewing it in the photo.
“Retail Visualization takes the guesswork out of the visual aspects of shopping,” the company adds, “making the buying decision faster and easier.”
Demonstrations are here.
I met with this company at the ARE2010 augmented reality conference last week and got a first hand look at this very interesting technology. It has many practical applications and those of us who have been shopping for furniture recently know what a great visual application this is going to be. It seems to be taking off already for those companies designing and selling outdoor kitchens.