Hirai replaces Stringer as Sony CEO

Sony appointed Kazuo Hirai as president and chief executive officer, effective April 1, replacing Howard Stringer, who will become chairman of the board of directors in June.

Hirai is currently executive deputy president, and has “distinguished himself through his work in the PlayStation and networked entertainment businesses.”

Stringer says work on his succession started three years ago.

There was no honeymoon for Hirai: Sony posted a $2.1 billion net loss for October-December — and warned of another upcoming $2.9 billion annual loss.

The full announcement is here.

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